To face this complex identity project, we have worked synergistically with Clivet from the beginning, starting with a brand sprint to fully understand the brand, and then defining the output step by step. The result is a design capable of combining objects and controls with quite different characteristics within a single stylistic language, also guaranteeing the possibility for R&D to develop new products and experiences quickly and independently.
Alto design proposes a stylistic innovation that summarizes the values of the company, it is an expression of the Dolomite territory where it is based and allows it to address the professional and consumer markets in an innovative way, strengthening its position.