Characterized by a stylish design, eB1 is a democratic product, easy to use and thought for the urban environment. Designed around the battery, this e-Bike is the outcome of an accurate research on details, where Emo design has focused its work to offer the best user experience. The majority of the components have been custom suggested as the handlebar integrated interface that permits to check the trip information. In order to achieve aesthetical pureness, inverted lever brakes have been designed, that, beyond easing the gesture of stopping, help to hide the stopping system cables. In addition the automatic transmission has been mounted into the wheel hub and the security system has been integrated into the seatpost. Finally the colours have been thought to satisfy to the requests of the widest number of users.