working hard
Design strategy
Successful products always begin from a tailored research on the cultures, preferences and behaviours of the people and from a deep understanding of the client and the market.
The knowledge of values, heritage, production technologies and strategy of the brand is essential for a proper product design planning.
The knowledge of values, heritage, production technologies and strategy of the brand is essential for a proper product design planning.
Key competences
- Trend & Inspiration
- Market analysis
- Design mapping
- Identify business opportunities
- Investigate new experiences
- User experience analysis
thinking
Industrial design
Product design is our core business and a great passion of ours. We design solutions that solve problems with a human touch. Our products help our clients to get a distinctive and credible position on the market, pushing them in new, unexplored and far from competitors market segments.
Together we emphasise the brand values, give meaning to their financial strategy and optimize, where it is possible, their production process.
Together we emphasise the brand values, give meaning to their financial strategy and optimize, where it is possible, their production process.
Competences
- Brainstorming / Sketchstorming
- Concept exploration and visualisation
- Prototyping / Model making
- User experience testing
discussing
Interaction Design
Nowadays not only does the brand appear through the product but also through interaction itself. Offering new ways of interaction, coherent with the brand values and strategy is therefore becoming essential to win in the market.
This is why we generate new dedicated solutions that always begin from the individual to define new experiences.
This is why we generate new dedicated solutions that always begin from the individual to define new experiences.
Competences
- Interaction analysis
- User Experience design
- Graphic User Interface design
- Assets Creation
- User Testing
- Experience evaluation
planning
Marketing & Communication
Business today is incredibly dynamic and constantly evolving, working on the interaction between people, products and businesses, for this reason we build flexible brands that can stay true to their essence whilst responding to the market. This means providing a more complete view of the role of your brand in driving strategic advantage, adding value where and when it matters most.
Competences
- Marketing and communication strategy and planning
- Brand architecture, creation and management
- Business naming and renaming
- Rebranding
- Copywriting and digital PR
- Identity and marketing tools design